A collection of film and motion graphics ranging from social media organic and paid creative work.
Lee Asher x Canidae
We partnered with Lee Asher, a well known pet activist. who has almost 1M followers on social media to illustrate the link between nature, Canidae, and Lee’s pack of dogs.
The end result achieved was a personal, slow-paced, cinematic view of the landscape and how it connects to the dogs as well as the brand.
A collection of additional creative assets were produced for this project.
ART DIRECTION: DAVID ANNUNZIATO | COURTNEY SCOTT | KIRSTEN BURGESS
VIDEOGRAPHER: TYLER HANSEN
EDITOR: DAVID ANNUNZIATO
LeRoy Family x Canidae
We contracted influencers, the LeRoy family, who own a pack of different breeds to promote the All LIfe Stages Pet food brand of Canidae. The All Life Stages formula was developed primarily for these type of pet owners, making them a perfect match for our objective.
ART DIRECTION: DAVID ANNUNZIATO | COURTNEY SCOTT | KIRSTEN BURGESS
VIDEOGRAPHER: MITCH LEMONS
EDITOR: DAVID ANNUNZIATO
YouTube Ads X Canidae
The innovative Kibble Refill Station came to life at my time at Canidae and needed to be showcased in an impactful way across all media. Powerful visuals and clever use of typography brought the project to life and help launch the new campaign.
ART DIRECTION: DAVID ANNUNZIATO | COURTNEY SCOTT | KIRSTEN BURGESS
VIDEOGRAPHER: MITCH LEMONS
EDITOR: DAVID ANNUNZIATO
Canidae Brand Video
I filmed the processes and people in our production plant in Brownwood, Texas at an exploratory visit to observe and learn how Canidae Pet Food is made.
Combining the footage from the visit with additional stock video, adding motion graphics, and typography, I produced a memorable brand video that was widely promoted.
ART DIRECTION: DAVID ANNUNZIATO | KIRSTEN BURGESS
VIDEOGRAPHER: DAVID ANNUNZIATO | STOCK
EDITOR: DAVID ANNUNZIATO
Kibble Refill Station x Canidae
This long form video introduces Canidae’s Kibble Refill Station to consumers. The use of motion graphics and video successfully showcased this innovative device located in over 100 Petco stores across the country.
The strategy of the project was to educate and highlight the problem of waste and solve it with the sustainability of the Canidae Refill Station.
ART DIRECTION: DAVID ANNUNZIATO | COURTNEY SCOTT | KIRSTEN BURGESS
VIDEOGRAPHER: MITCH LEMONS
MOTION GRAPHICS: DAVID ANNUNZIATO
EDITOR: DAVID ANNUNZIATO
NHL x Canidae
Canidae partnered with 5 NHL teams that support Canidae’s mission of sustainability. I created the series of social media assets and NHL’s new animated Digital Dasher boards.
ART DIRECTION: DAVID ANNUNZIATO | KIRSTEN BURGESS | COREY DOBBS
MOTION GRAPHICS: DAVID ANNUNZIATO | ERICKA ROBBINS
EDITOR: DAVID ANNUNZIATO
Canidae Production Plant
Canidae produces their own pet food in Brownwood, Texas. The goal was to showcase the plant and the people who work there. From interviews with C-level executives, management, employees, as well as our partner Lee Asher, a collection of long and short form video was created and used for multiple marketing initiatives. The end result was getting an inside look at the production process, the environment, and the people that work there.
ART DIRECTION: DAVID ANNUNZIATO | COURTNEY SCOTT | KIRSTEN BURGESS
VIDEOGRAPHER: DAVID ANNUNZIATO
EDITOR: DAVID ANNUNZIATO
Gartner Social Media
Collaboration between Art Director and Senior designer to create a comparison video of Gartner’s blockchain process. The direction of balance was a key idea in the creative process. The end product was used throughout Gartner’ social media platforms.
ART DIRECTION: TERRA HUGHES
VISUAL LOOK AND FEEL: CHRISTOPHER BEESLEY
MOTION GRAPHICS: DAVID ANNUNZIATO
Tom Petty Project
Created a promo video for the Tom Petty Project Band at the FTC Theatre in Fairfield, CT. Worked closely with the band before and after to brainstorm the concept and produce the end product.
ART DIRECTION: DAVID ANNUNZIATO
VIDEOGRAPHER: DAVID ANNUNZIATO
EDITOR: DAVID ANNUNZIATO
Daily Dos of Wood
Partnered with a Youtuber to brand his company and create a look and feel for the channel and all promotional assets including logo creation, thumbnail tiles, long form vlog videos and motion graphics pieces to be featured in youtube videos as into and outro cards.
ART DIRECTION: DAVID ANNUNZIATO | JJ Downey
VIDEOGRAPHER: DAVID ANNUNZIATO
EDITOR: JJ DOWNEY